Luggy baskets have rolled their way into your homes and hearts since their launch in 2015, but there’s a long history and process behind one of Olli Ella’s most iconic designs...

In 2015, Olli Ella co-founder, Olivia Brookman, designed the Luggy for her daughter, Nika, in hopes of giving her toddler a playful means to continue moving and harnessing her independence. Five years on, this little wheeled basket has found its way into the homes (and hearts) of children (and their grown-up counterparts!) all across the world. There are so many reasons why the Luggy has been so well-loved and continues to be to this day - here are just a few: